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June 5th, 2013

The Rise of Computer Programming Jobs

Well this is encouraging for you developer geeks and wannabe geeks! ‘You Don’t Have to be a Math Whiz to Learn,’ Says Trainer/Programmer…
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May 13th, 2013

So you want to be an SEO… Top Traits of a Search Engine Marketer

We’ve been interviewing quite a few potential search marketers at Search Mojo over the past few weeks, and it got me thinking about the traits that make the most effective search engine marketers successful. In this industry, it’s rare to find entry-level candidates with more than an anecdotal understanding of search engine optimization (and even if they’ve had experience, it might not be the right type of search engine marketing for us—all agencies are different), so instead, we typically look for an amalgam of ‘soft skills’ that we can build upon.
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April 23rd, 2013

The most valuable skills I learned in college weren’t in a classroom

This week, I made my bi-annual pilgrimage to Winona, Minn., to my alma mater. I head down there twice a year to speak to classes about the PR industry–trends, skills, the job search, my experience, etc.
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April 3rd, 2013

Why do so few men go into PR?

I haven’t worked on the client/agency side of PR now for almost four years. But, when I was, I was typically one of a handful (and in a few cases the ONLY) guy on my PR team.
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March 12th, 2013

How do I search for a job on LinkedIn?

This may be a bit obvious, but I’m looking for work and am unclear how I can use LinkedIn to find positions other than searching for HR people in local companies. Can you offer some assistance? Thanks.
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February 19th, 2013

6 Social Media Skills You Need in Marketing and PR

According to an article in Forbes, whether you’re just starting out, or you learned your Marketing skills years ago and need to get up to speed, these six skills are essential:
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