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December 16th, 2014

How long should you stay at that dead-end job?

During the first few years of my career, I was in a lot of what most people would call “dead end jobs.”

It wasn’t that these jobs were dead-ends. It’s that there was no room for growth and advancement. The positions were typically coordinator/specialist positions where I was working for a manager level marketing director who then reported up to an owner/VP-type person. Read More…

November 18th, 2014

Independent Workers and the Freelancer Economy

The one stat you need to know

The 4th annual 2014 MBO Partners State of Independence in America workforce study reports a growing headcount of 17.9 million “solopreneur” independent workers – or those who regularly work 15 hours or more per week as independents, with most working more than 35 hours per week. This is up 1.2% from 2013 and 12.5% from the base year of 2011. This growth, which is more than 11 times higher than the 1.1% growth in the overall U.S. labor force during this 4-year period, demonstrates the continued, structural shift toward independent work. Read More…

October 14th, 2014

Should agency experience *really* be required?

Those dreaded three words.

“Agency experience required.”

I say “dreaded” because for many, that’s exactly what it is. It’s actually quite a conundrum for many (including this guy as of about 10 years ago). Read More…

September 23rd, 2014

Are social media pros underpaid?

According to a recent survey by CIO magazine, the median salary for a social media professional was $43,400. Read More…

September 2nd, 2014

Want the Best Marketing Advice for Recent Graduates? Here are 100 Answers

Know some recent grads who want some career advice? Heidi Cohen pursued a massive undertaking and reached out to a bunch of the smartest people I know or follow, plus many others new to me, and was kind enough to include me in such company. Read the full post here, and view her slideware version below. Read More…

August 12th, 2014

Linked Up on LinkedIn: How to Make Yourself More Recruitable

Whether you are in the process of job hunting or not, here are some LinkedIn tips to help you get noticed by hiring managers and recruiters. Many companies check LinkedIn now when hiring, but as a social media agency, you better believe we are checking out your different social channels, especially LinkedIn! Read More…