Well this is encouraging for you developer geeks and wannabe geeks! ‘You Don’t Have to be a Math Whiz to Learn,’ Says Trainer/Programmer…
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We’ve been interviewing quite a few potential search marketers at Search Mojo over the past few weeks, and it got me thinking about the traits that make the most effective search engine marketers successful. In this industry, it’s rare to find entry-level candidates with more than an anecdotal understanding of search engine optimization (and even if they’ve had experience, it might not be the right type of search engine marketing for us—all agencies are different), so instead, we typically look for an amalgam of ‘soft skills’ that we can build upon.
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This week, I made my bi-annual pilgrimage to Winona, Minn., to my alma mater. I head down there twice a year to speak to classes about the PR industry–trends, skills, the job search, my experience, etc.
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I haven’t worked on the client/agency side of PR now for almost four years. But, when I was, I was typically one of a handful (and in a few cases the ONLY) guy on my PR team.
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This may be a bit obvious, but I’m looking for work and am unclear how I can use LinkedIn to find positions other than searching for HR people in local companies. Can you offer some assistance? Thanks.
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According to an article in Forbes, whether you’re just starting out, or you learned your Marketing skills years ago and need to get up to speed, these six skills are essential:
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