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Do you really need a cover letter with that resume?

Tuesday, February 18th, 2014

A few weeks ago, friend and fellow HAPPO champ, Nikki Little from Identity PR, asked the following question: “In your opinion, how important is it to submit a cover letter when applying for a job, particularly if only a resume is requested? I see pros/cons to submitting and not submitting one.”

8 questions–and answers–about my PR career experience

Tuesday, September 3rd, 2013

Last week, I helped organize and sat on a panel of “experienced graduates” at a Winona St. University alumni event in Minneapolis. The intent was to help recent WSU grads learn the importance of networking in their job search and career paths–but also just to connect the more “experienced” WSU alum with those recent grads, [...]

Are “best workplace” lists really worth the time for PR folks?

Tuesday, August 13th, 2013

Each year, you start to see the lists in the spring. Best places to work. Top workplaces. You know the lists. If you work in corporate communications (as I did for many years), you know this whole process starts much earlier in the year.

The most valuable skills I learned in college weren’t in a classroom

Tuesday, April 23rd, 2013

This week, I made my bi-annual pilgrimage to Winona, Minn., to my alma mater. I head down there twice a year to speak to classes about the PR industry–trends, skills, the job search, my experience, etc.

Why do so few men go into PR?

Wednesday, April 3rd, 2013

I haven’t worked on the client/agency side of PR now for almost four years. But, when I was, I was typically one of a handful (and in a few cases the ONLY) guy on my PR team.

HAPPO Questions: How do I find a new job when I don’t want my employer to know?

Monday, December 17th, 2012

Starting a new series today: HAPPO Questions. In my work with HAPPO over the last few years, there have been several questions that have come up that it seems like I keep answering.