This week I was asked to guest lecture to a group of senior marketing students at the University of Notre Dame’s Mendoza College of Business on the importance of marketing in an organization.

We’re living in a new age. It can be intimidating, especially if you’re used to doing things a certain way. If you find yourself in the hunt for a job and haven’t written a resume in over a decade, then keep reading. There are a few new key rules to writing an effective resume in [...]

Recently I had the opportunity to chat a bit with the owner of a local agency here in Minneapolis. We were talking about the challenges of finding the right talent–even in an economy where there still are great people looking for work. Specifically, we were talking about students and how we both hear the refrain [...]

Are you looking to change careers and want to use your LinkedIn profile as your resume but would like to customise it for the position you are applying for? Or perhaps you are submitting a proposal to a new client and want to use your LinkedIn profile to accompany your proposal document?

Have you ever heard of the inoculation theory of education? This is where people go through school or college, get a diploma, degree or whatever, and then use that to inoculate themselves from having to do any more studying. I member the late, great Earl Nightingale recounting a conversation he had with a young man, [...]

More reader mail: “I am a recent graduate. I just made a huge mistake in a salary negotiation and am wondering if there is something I can do to fix it. This was the first interview and I was not prepared to discuss salary, as I know it is a huge no-no. Unfortunately, the interviewer’s [...]